Commercial and digital experience, applied where you need it.
I help companies build partnerships, develop new opportunities and strengthen their market and digital presence — without needing to hire for every capability in-house.
My background spans eight years across business development, sales, account management, partnerships, community building and digital marketing, with experience working with major international brands and across markets in Europe and the United States.
Through Vale, I provide hands-on support where businesses need it most — whether that means developing partnerships, entering a new market, improving digital visibility, building a community or supporting a specific growth initiative.
Flexible support, built around your business goals.
I provide hands-on support across business development, partnerships, market expansion, digital marketing and community building. Support can be focused on a specific project or provided on an ongoing fractional basis.
Business Development
Identify new commercial opportunities, reach the right people and develop relationships that can move your business forward.
- Lead generation and targeted outreach
- Market and competitor research
- Prospect and account development
- New business initiatives
- Sales and commercial support
- International business development
Partnerships & Market Expansion
Build the relationships and market presence needed to enter a new market, develop a new channel or expand into a new region.
- Partnership identification and outreach
- Strategic relationship development
- New market and channel research
- Local market outreach
- Partnership coordination and management
- European and US market support
Digital Marketing & SEO
Strengthen your online presence and reach the right audiences with practical, targeted digital marketing support.
- SEO and website optimisation
- Content strategy and development
- Email marketing and newsletters
- Digital campaigns
- Social media strategy and content
- Website and digital presence
- Audience and customer engagement
- Marketing communications
Community Building
Build and strengthen communities that connect your business with customers, members, partners and brand advocates.
- Community strategy and development
- Community engagement and communications
- Member growth and retention
- Ambassador and volunteer programmes
- Events and engagement initiatives
- Content and digital communications support
Experienced support, when and where you need it.
Every business has different priorities. I work flexibly, providing focused support for individual projects or becoming an extension of your team when you need ongoing expertise and additional capacity.
Project-Based
Focused support for a defined goal — from market research, SEO and digital campaigns to partnership development, community initiatives and market-entry projects.
Fractional Support
Ongoing expertise and additional capacity without adding another full-time role. I can work alongside your existing team across business development, partnerships, digital marketing and community building.
Flexible Scope
The scope can adapt as priorities change — from targeted support in one area to broader involvement across several parts of a project or growth initiative.
I’m a business development and marketing professional with eight years of experience across partnerships, account management, community building, digital marketing and business growth.
My experience includes working with international brands and organizations including New Work SE (InterNations.org), Heineken USA and KIND Healthy Snacks, across European and US markets. At InterNations, I worked across multiple European markets, managing local communities, developing engagement and growth initiatives, and building relationships with hundreds of community partners and volunteers.
Throughout my career, one thing has remained consistent: building relationships that help businesses grow. Whether that means developing a new partnership, reaching a new audience, strengthening a community or improving a company’s digital presence, I enjoy taking opportunities from idea to execution.
I also bring hands-on digital marketing experience across content, campaigns, online communities, SEO and digital communications, allowing me to support both the commercial and digital sides of growth.
I created Vale Digital Consulting to offer businesses this experience in a flexible way — whether for a specific project, expansion into a new market or channel, or ongoing fractional support.